Tuesday, December 3, 2019

PETRONAS PROMOTES LOCAL SME PRODUCTS AT OVER 700KEDAI MESRA Initiative In Support of Government’s kempen Beli Barangan Malaysia ‘


Kuala Lumpure,28 November 2019 – PETRONAS Dagangan Berhad (PDB) today extended the Kempen Beli Barangan Malaysia, introduced by the Ministry of Domestic Trade and Consumer Affairs, to over 700 kedai Mesra nationwide.
Through this Campaign, PDB will jointly promote a range of locally produced F & B offerings at its Kedai Mesra including kerepek, cakes , juice as well as local staples such as nasi lemark and fried noodles. In addition, PDB will also be incorporating a customized shelf at 100 selected PETRONAS Stations Highlight These Malaysian-Made Producta Speaking At the launch, YB Datuk Seri Saifuddin Nasution Said, “We Arw pleased To Have The Support from PETRONAS to offer an Opportunity To our SMEs” to market their locally made products while creating greater awareness for this Campaign.Ultimately, We want to stimulate domestic economic growth through increasing the purchase of local goods. This would also help grow local enterpreneurs, business,especially in this highly competitive marketplace,”


The Campaign is also in line with PDB,s Small and Medium enterprise (SME) programme , which has been established over 25 years ago to support local enterpreneurs, business. To date, PDB has over 350 local vendors Supplying to its Mesra stores nationwide.
During The Lunch at PETRONAS Station Jalan Kolam Air Lama, PDB showcased six local vandors under its SME programme namely local kerepeks by Akuku Food Industry (M) SDN.BHD,Chocolate Moist Cake by Anis Food SDN.BHD, unique sauces by Mama G Marketing SDN.BHD and popsicles made from fresh fruits by Doluvo SDN.BHD. Beyond these selected few, the Company had also brought in other local suppliers including Nasi Lemak Saleha , kuih-muih by Sri talamaz, sandwiches and lunch boxes by mas awana and an assortment of fried noodles by Nora Delights.


PDB,s Managing Director and Chief Executive Officer Dato, Sri Syed Zainal Abidin Syed M Tahir said , “As a national oil company, we are always supportive of promoting local businesses and strengthening the domestic economy . Under our SME programme , we have helped many local vendors to penetrate their products to a wide market through our network of stations across the Country . Some of these vendors already have market presence at more than 400 of our Mesra stores nationwide.” “With the Compaign now fast gaining traction , and more corporations  joining the bandwagon, We believe we will be able to combine our strengths to elevate the local business scene ,” he added.   



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