KUALA LUMPUR, 28 JUNE 2019 – Dr. Marzuna, Head of Animal Welfare of Department of Veterinary Services (DVS) on behalf of Dato’ Dr. Quaza Nizamuddin bin Hassan Nizam, Director General of DVS, officially welcomes public and trade visitors to the 12th Edition of the Pet World Malaysia (PWM), the largest pet exhibition in Malaysia and organized by Fairs & Events Management Sdn. Bhd. (FEMSB). Present alongside Dr. Marzuna was En. Abu Bakar Yusof, Senior Director of Exports Promotion & Market Access Division of MATRADE and Mr. Jonathan Kan, Founder and CEO of Fairs & Events Management Sdn. Bhd. (FEMSB).

Dato’ Dr. Quaza Nizamuddin bin Hassan Nizam, Director General of the Department of Veterinary Services, said “Malaysia has established the Animal Welfare Act in 2015 and has been officially enforcing this law since 2017, which is a good effort by the Malaysian government. This is because some international requirements need prove that each country has animal welfare regulations in place before being able to export their products and services. With this, I am confident that MATRADE and DVS will work closely in the coming months to facilitate this regulation on the exportation of the pet industry goods and services.”

PWM invited celebrities like Bernie Chan (Supermodel & Host), Chelsia Ng (Singer), Crystal Ong (Singer), Denise Chan (DJ) & Leng Sean (DJ) to attend the exhibition. This initiative aims to create awareness on responsible pet ownership by having the celebrities to interact with their fans and visitors of the Pet World Malaysia 2019. They as role models have a duty to do in spreading awareness and encouraging responsible pet ownership to the public.

According to Jonathan Kan, Founder and Chief Executive Officer of FEMSB, “I am truly excited to have a sold-out exhibition that encompasses a diverse set of activities including pets shows, competition, education, showcase, trade and many others. PWM 2019 has proven that there is a market demand for the pet industry. PWM is the biggest gathering event of the pet lover’s community and I look forward in continuing making history for the Malaysian Pet Industry.”

Over the past decade, PWM has been the center stage for the Malaysian pet industry in terms of social, welfare rights and economy. PWM aims to grow and develop the pet industry in Malaysia by cultivating a pet loving society and an international platform to showcase Malaysia’s products and service to the world. PWM urges Malaysians to take advantage to produce and export the pet products overseas as there is a huge global demand for it. Besides that, Malaysia’s strategic location and current economic situation makes Malaysia a suitable place for foreign investors and manufacturers to expand their businesses. 

Pet World Malaysia 2019 expo is poised to be a family-fun trip as there are various activities in store for the family. Among pet supplies and accessories, activities such as cat shows, dog shows, dog grooming competition, petting zoo, informative booths and many more will be held at the expo for the next 3-days. For more information, please visit https://www.facebook.com/petworldmalaysia/.

About Fairs & Events Management Sdn. Bhd. (FEMSB)

Fairs & Events Management Sdn. Bhd. is one of the leading exhibition organizers developing the most professional and impactful exhibition to assist and contribute to the country’s economy locally, regionally as well as internationally. FEMSB have an extensive and comprehensive experience in organizing exhibitions and events as well as project management. Between the core team members, FEMSB holds more than 40 years of experience in this industry.

FEMSB has developed and organized Pet World Malaysia, Pet World Johor Bahru, ASEAN Transport & Logistics Show, Malaysia Aquatics & pet Exhibition, Malaysia International Food & Beverage Festival and Malaysia International Machine Tool, Metalworking & Allied Industries Exhibition. They also have managed over 300 exhibition including Healthy Living Malaysia 2005, MBAM Exhibition for Builders 2006, IRC Expo Malaysia 2008, Aquafair Malaysia 2010, ASEAN Economic Community+ Expo and International Trade Malaysia 

Lick It, Crunch It and Indulge in the Creamy Crunch Experience with the Oreo Chocolate Coated The world’s most famous cookie presents an all-new twist on the iconic “Twist, Lick, Dunk” eating experience with its latest addition to the family.

● Crunchy Oreo cookie coated with creamy Cadbury Dairy Milk Chocolate 

● Creates a new eating experience with its creamy crunch texture

[L-R] Mico Chia (Brand Manager, Oreo), Simon Crowther (Senior Marketing Manager, Biscuits and Snacks (Malaysia, Singapore, Thailand)), Arpan Sur (Associate Director, Equity & Innovation, SEA Biscuits- Treat & Savoury), Sarah Chen (Assistant Brand Manager, Oreo)

KUALA LUMPUR, 26 June 2019 —Oreo, the world’s leading biscuit brand under confectionary powerhouse Mondelēz International, introduces its latest product variant to the Malaysian market, the Oreo Chocolate Coated.

The new Oreo Chocolate Coated is a collaboration between Mondelēz International’s two favourites brands, which are Oreo and Cadbury Dairy Milk. The iconic crunchy Oreo cookie is coated with the smooth and creamy Cadbury Dairy Milk chocolate, creating a creamy and crunchy texture, giving way to a more enhanced and indulgent eating experience. Oreo Chocolate Coated also brings forth an all-new twist on the iconic “Twist, Lick, Dunk” eating ritual. With the Oreo cookie being coated in Cadbury Dairy Milk chocolate, a new eating ritual “Lick It, Crunch It” is introduced for the Oreo Chocolate Coated. Now, the iconic cookie not only provides its loyal fans a new way to indulge in their favourite cookie, but also challenges them to always be ready to try something new

Speaking at the launch of Oreo Chocolate Coated, Simon Crowther, Senior Marketing Manager, Biscuits and Snacks (Malaysia, Singapore, Thailand), said “We wanted to create a product that breaks free from the conventional mold of our other product variations, while still ensuring that it is something our consumers would turn to whenever they feel in need of a snack. As a brand that prides itself on its playfulness, we believe that the introduction of Oreo Chocolate Coated will inspire our consumers to stay playful in their ways of coming up with more creative and fun ways of indulging in the Oreo Chocolate Coated”.

This latest product variant first launched overseas in regions such as South Africa, United Kingdom, United States of America, Australia and India and was very warmly received. Made in Egypt, the Oreo Chocolate is now making its debut in the South East Asian market, with Malaysia being the first to host a media launch. The new Oreo Chocolate Coated is now available in chocolate aisles and checkout counters, retailing nationwide at RM2.70. Mondelēz International leads the future of snacking with their tagline “Snacking Made Right” which aims to inspire consumers to snack right — with the right snacks, made the right way, at the right moment. Mondelēz International believes in always thinking ahead by innovating boldly with speed and excellence in order to ensure that they stay ahead of market demand and their consumers.

About Oreo 

Oreo is the world’s favourite cookie, enjoyed by families and friends in more than 100 countries around the world. Oreo is the best-selling biscuit of the 21st century with more than $2 billion in global annual revenues. The Oreo cookie twist, lick and dunk ritual has become the signature way to enjoy this iconic cookie for many different cultures around the world. Oreo has a Facebook community of more than 36 million Oreo lovers around the globe, representing 200+ countries and dozens of different languages. Oreo ranks among the top five brand Facebook pages in the world. Oreo celebrated its 100th birthday on March 6, 2012 and initiated the One Million Minutes of Bonding Moments campaign last year.

About Mondelēz Malaysia

Mondelēz International, Inc. (NASDAQ: MDLZ) empowers people to snack right in approximately 160 countries around the world. With 2017 net revenues of approximately $26 billion, MDLZ is leading the future of snacking with iconic global and local brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. Mondelēz International is a proud member of the Standard and Poor’s 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com

“Ancient Tea Boat-New Silk Road” -Sale of Liupao Tea to the World and Brand Promotion Fair Held in Kuala Lumpur, Malaysia.

Kuala Lumpur 26th June 2019 :In order to actively expand overseas market and elevate Liupao Tea’s brand status, “Ancient Tea Boat-New Silk Road” -Sale of Liupao Tea to the World and Brand Promotion will be held in Kuala Lumpur Convention Centre on June 27. The Promotion Fair is commonly hosted by Department of Agriculture and Rural Affairs of Guangxi Zhuang Autonomous Region, China, Wuzhou People's Government of Guangxi Zhuang Autonomous Region, China, and Tea Trade Association of Malaysia. Chinese and Malaysian tea lovers gather here to tie the bond and discuss how to prosper tea industry. Mayor of Wuzhou, Li Jieyun, and Director of Foreign Exchange and Cooperation Division, Agriculture and Rural Affairs Department of Guangxi Zhuang Autonomous Region,Ou yixia,President of Tea Trade Association of Malaysia, Liu Junguang attend the Promotion Fair and give speeches.

It is said that the Promotion Fair will focus on the theme of “New Opportunities Brought by One Belt One Road, Re-sail along Ancient Tea Boat”, and introduce Wuzhou’s Liupao Tea to Malaysia’s governmental departments and enterprise representative at present, and establish the cooperation bridge between Guangxi and Malaysia as well as Southeastern Asian countries in terms of economy trade, culture and agricultural products  Li Jieyun said in his address that intense homesickness could be sipped in Liupao Tea. Wuzhou’s tea culture has a long, profound and time-honored history. Taking Lingnan culture, along sea silk road, Liupao Tea comes to Southeastern Asia and gains people’s favor. We not only appreciate the flavor of Liupao Tea, but also the flavor of our hometown, our life and feelings. We can also feel the deep friendship by appreciating Liupao Tea. Liupao Tea in Wuzhou undertakes the long-lasting Chinese civilization as well as China’s intimate, profound and close relationship with countries along Silk Road. In addition, Liupao Tea can bring health. Wuzhou has beautiful landscape and well-preserved ecology, which has fostered Liupao Tea’s distinctive quality. Liupao Tea is rich in various amino acids, vitamins and microelements necessary to human bodies. It is worthy of its name, as “ecological tea”, “cleansing tea”, “safe tea”, “healthy tea”.

Ou yixia said that Guangxi was an important tea production place in China. In recent years, Guangxi has been implementing the Central Party’s and Autonomous Region’s requirements on developing modern distinctive agriculture, regarding tea industry as one important distinctive industry, and accelerating its development. Liupao Tea enjoys great  fame in Chinese history. It is also a well-known “Tea Sold to Overseas”. Early several hundreds of years ago, it was sold to Southeastern Asia through “Ancient Tea Boat” that connects Guangxi, Guangdong, Hong Kong, Macau and directly links Southeast Asia. It is one major product on sea Silk Road. Today, under “One Belt One Road” initiative, we re-sail on “Ancient Tea Boat” to help export Guangxi’s tea industry overseas and appear on the international stage. We sincerely hope that Malaysia and Guangxi could conduct more in-depth and closer cooperation in the field of tea industry and agriculture, thus realizing mutual benefit and win-win.

On the conference, the main chief in charge of Wuzhou’s Tea Industrial Development & Service Center introduces the development of Liupao Tea industry in Wuzhou. Liupao Tea representative enterprises also make introductions, including Guangxi Wuzhou Liupao Tea Co., Ltd., Guangxi Wuzhou Tea Factory, Wuzhou China Tea Co., Ltd., Guangxi Wuzhou Maosheng Tea Co., Ltd., Wuzhou Tianyu Tea Co., Ltd., Guangxi Wuzhou Shengyuan Tea Co., Ltd., Cangwu Liupao Tea Industrial Development Co., Ltd., Cangwu Liupao Tea Co., Ltd., Guangxi Qianhe Tea Development Co., Ltd. On the activity, Liupao Tea exhibition & sale, appreciation and tea art performances are organized. The conference is overwhelmed with the flavor of tea and immersed in a harmonious atmosphere. Wuzhou’s Liupao Tea also gains great favor among tea lovers in Southeastern Asia.

Liupao tea enjoys great reputation for its red color, aged scent, and rich and smooth flavor. The processes of Liupao Tea include deactivation of enzymes, twisting, piling and covering, drying, primary distillation, fermentation, second distillation, airing, and aging. The host particularly prepares appreciation of different types of Liupao Tea and tea art performance on the site so that attendants tie the bond, nourish mind, prosper tea industry, make friends and discuss with each other about cooperation over appreciating tea.

The activity further boosts friendship between China and Malaysia. With the deepening implementation of “One Belt One Road” initiative and Guangxi Zhuang Autonomous Region’s“double core-driven,“three-district coordination” strategy, Wuzhou is accelerating “eastward integration” strategy and taking the opportunity of open cooperation and tea industrial development. It is a wonderful and favorable time to introduce well-known and high-quality tea in Wuzhou to the world At present, targeting at building up Liupao Tea industry worthy of ten billion yuan, Wuzhou is accelerating high-quality development of Liupao Tea industry. As a national geographical indication preserved product, Liupao Tea will take a new journey and become the pearl in Wuzhou and even Guangxi as well as a symbolic name card of China’s tea industry.