UEM Sunrise Property Gallery,IMPERIA ,Puteri Harbour
Full Release: ISKANDAR
PUTERI, 17 April 2019 - UEM Sunrise Berhad (“UEM
Sunrise” or the “Company”), one of Malaysia’s leading property developers and
master developer of Iskandar Puteri continues to be committed in executing the
masterplan for Iskandar Puteri which entails the development of residential
precincts, industrial hubs, commercial structures, retail developments and
significant infrastructures while maintaining a substantial area as Iskandar
Puteri’s green lung. UEM Sunrise’s developments in Johor have been progressing
well with the commencement and completion of several key projects including the
operation of developments which are catalytic in nature.
Speaking to the media in conjunction with the Company’s media
familiarisation trip to its developments in Johor and sales gallery in
Singapore, Kenny Wong Koon Keng, Chief Marketing Officer of UEM Sunrise said,
“Today, 76% of UEM Sunrise’s developable landbank (9,990 acres) is in Johor,
with 49% or 6,379 acres in Iskandar Puteri and the remaining in Desaru, Kulai
and Mersing, which have yet to be launched. We had two key launches in Johor
for 2018, namely Serimbun and 68° Avenue, achieving sales of RM456.8 million
during the year. The completion and handover of Estuari Gardens and Almas
Suites also took place in 2018. UEM Sunrise then started January 2019 well with
the completion of Denai Nusantara and launch of Aspira ParkHomes. Response to
Aspira ParkHomes is encouraging, attracting considerable interest with over 60%
bookings to date.”
Kenny also shared that Iskandar Puteri has been earmarked as the
centre for investment, financial and business opportunities, supported by a
comprehensive masterplan and state-of-the-art infrastructure. Contained within
it are:
● Kota Iskandar – The Johor government’s administrative centre with federal and
state government offices
● Puteri Harbour – An integrated waterfront development with a 13.5km coastline
● Southern Industrial and
Logistics Clusters – A managed industrial park for
“clean” industries, that is, advanced technology, health and nutrition,
logistics and biotechnology
● Afiat Healthpark – A hub for modern, traditional and complementary medicine,
healthcare and wellness
● EduCity – An education hub that includes international education
institutions and state-of-the-art research centres, campuses and sports
facilities
● Gerbang Nusajaya – The economic and business engine of Iskandar Puteri, serving as
an important gateway into Iskandar Malaysia from the south
While crucial to the development of Iskandar Puteri as a city, UEM
Sunrise regards these aspects as catalytic in realising its vision to go beyond
merely building spaces but to build the community as well.
“Our vision is simple: we want to build great homes and happy
sustainable communities of the future with carefully curated lifestyles. We
have been building on the strength of our EVE philosophy, which is Exciting,
bringing Value and Easy to own. Through this, we continue to listen to our
customers, enhance our value propositions and strategise accordingly while
improving the efficiency and quality of dealing with them. We are also
committed to support the Government’s aspiration of easier home ownership for
the rakyat by continuing to build homes with well-planned residential
facilities,” added Kenny.
Additionally, UEM Sunrise’s developments contribute towards the
nation’s economic development. Iskandar Puteri is part of the ambitious
Iskandar Malaysia development that is set to transform Johor into an
international metropolis. Between 2006 and 2018, Iskandar Malaysia attracted a
total of RM285.341 billion in investments and created a total of 740,000 jobs.
About UEM Sunrise
UEM Sunrise
Berhad (“UEM Sunrise” or the “Company”) is a public-listed Company and one of
Malaysia’s leading property developers. It is the flagship Company for township
and property development businesses of UEM Group Berhad (“UEM Group”) and
Khazanah Nasional Berhad (“Khazanah”). The Company has core competencies in
macro township development; high-rise residential, commercial, retail and
integrated developments; as well as property management and project &
construction services.
UEM Sunrise is
the master developer of Iskandar Puteri, one of the five flagship zones of
Iskandar Malaysia and is currently undertaking the development of the area into
a regional city. Iskandar Puteri is
envisioned to become the largest fully integrated urban development in
Southeast Asia that will provide significant investment, financial and business
opportunities to the economic growth and development of the region, once fully
completed. In the Central Region, the Company is renowned for its award-winning
and up-market high-rise residential, commercial and mixed-use developments,
located largely in the affluent Mont’Kiara enclave, Serene Heights Bangi, Bukit
Jelutong in Shah Alam, Symphony Hills in Cyberjaya and Seremban as well as of
the creative retail in Solaris Dutamas, known as Publika.
Internationally,
the Company extends into Vancouver, Canada with its completed mixed-use
development, Quintet at Minoru Boulevard City; in Melbourne, Australia, with
its 92-storey Aurora Melbourne Central-the tallest development in the Central
Business District; the 42-storey Conservatory located on Mackenzie Street; and
Mayfair located on the prestigious St Kilda Road. In Durban, South Africa, the Company has 30
acres of joint venture beachfront mix development land. UEM Sunrise is also the
appointed Project Manager, responsible for development and marketing management
of the mega mixed-use developments of Marina One and DUO in Singapore.
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